About Us

Our History

Shooting and reloading have been a part of my life for as long as I can remember. Growing up in a family of competitive shooters, I spent countless hours in my father’s reloading room and alongside other family members who shared the same passion. I began loading shotgun shells with my father when I was just five years old, laying the foundation for what would eventually become a lifelong interest in ammunition and precision shooting.

By my late teens, I had developed a greater appreciation for the difference that carefully loaded ammunition could make. I wanted ammunition that offered greater consistency, reliability, and accuracy than I was finding with many factory loads, which led me to begin metallic cartridge reloading and further develop my knowledge of the craft.

Over the years, that interest grew alongside my passion for long-range shooting and hunting. Developing and testing my own loads gave me the opportunity to see firsthand how different components and loading techniques affected performance in real-world conditions. What began as a personal pursuit became years of hands-on experience, testing, and refinement.

Ultimately, I wanted to put that experience to work for other shooters. The business was founded with a simple goal: to provide the public with high-quality, precision-loaded ammunition, including dependable options for calibers and loads that can be difficult to find.

Today, that same focus on quality, consistency, and attention to detail remains at the heart of every round we produce.

Aaron Henning, CEO